Simon Pek

Simon Pek is an assistant professor of sustainability and organization theory at the Gustavson School of Business at the University of Victoria. His primary research explores how organizations and the individuals within them embed social and environmental sustainability into their cultures, strategies, and daily operations.

Time for Management Researchers to Tackle Tipping

As take-out and delivery via apps quickly became the norm during the pandemic, the author noticed seeing many more prompts to tip and intensifying rhetoric around tipping in some media outlets. This uptick surfaced many important policy and research questions the author wanted to draw attention to.

1 year ago
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