Hospitality Marketing Predictions

Chekitan S. Dev, John D. Buschman, and John T. Bowen analyze the past in Hospitality Marketing and predict what will be important to the industry in the future in their article, “Hospitality Marketing: A Retrospective Analysis (1960-2010) and Predictions (2010-2020)”. The article was published in the November 2010 issue of Cornell Hospitality Quarterly.

Bookmark and Share

0 0 vote
Article Rating

Business & Management INK

Business and Management INK puts the spotlight on research published in our more than 100 management and business journals. We feature an inside view of the research that’s being published in top-tier SAGE journals by the authors themselves.

0
Would love your thoughts, please comment.x
()
x