Ben Newell

Ben Newell is an associate professor in the School of Psychology at the University of New South Wales. He is also an associate investigator in the ARC Centre of Excellence in Climate System Science. His research interests include judgment and decision-making, with particular interest in the cognitive mechanisms underlying the decisions we make. He is co-author of the book Straight Choices: The Psychology of Decision Making.

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‘Nudging’: What Works and Why (Not)?

A single nudge may be enough to cause a single action, but is a sing;e type of nudge sufficient to base a new policy on? Shouldn’t we know that before instituting that new policy?

9 years ago