Industry

World Anthropology Day: What Anthropology Can Teach Us During COVID-19?

February 18, 2021 5986
Healthcare workers at Thailand Bamrasnaradura Infectious Disease Institute
Healthcare workers at the Thailand Bamrasnaradura Infectious Disease Institute test for COVID-19 infection. (Picture: UN Women/Pathumporn Thongking)

With a virus running rampant across the world, the value of a global perspective becomes obvious: We must remember to observe the nuances of cultural and historical contexts when forming effective responses to COVID-19, on both individual and societal levels.  

How can we embrace this universal mindset? Turning to anthropologists is a good way to start. 

Through the lens of culture, anthropologists study the past, present, and future of humanity, simultaneously pulling from their interdisciplinary social science background. Further bridging the gap between academia and practice, the area of applied anthropology critically examines its research, with a focus on advocating how we as humans can improve moving forward together. 

One of the largest subfields of applied anthropology — medical anthropology — studies the relationship between healthcare systems, medical practices, diseases, death, and wellness, focusing on the cultural contexts, in examining how different communities approach the idea of health (see this chapter from Raymond Scupin’s Cultural Anthropology for an exploration).  

History shows this field’s importance. During the 1950s a leading medical anthropologist, Benjamin Paul, explored the “immediate situation where medicine and community meet.”  By respecting, including, and adopting the insights of local communities and their perception of health and healthcare, Paul’s research highlighted more effective medical treatments and responses. His work underscores the importance of utilizing a global perspective in response to moments in time like the current pandemic. 

Alongside working with essential healthcare personnel, medical anthropologists also draw on their cross-cultural and interdisciplinary studies of medicine to rectify inequities in healthcare structures within public policy.  

The work of medical anthropologists advocates for those less represented in the present moment, but also paves the way for future change in shaping policy and action. Their work highlights the crucial importance of cultivating and including cultural frames of reference within our medical and government infrastructures. 

But not only useful for informing the work of those in the medical field or public policy, anthropology reminds all of us about our role in cultivating cultural respect and condemning discrimination and division. As we’ve seen during COVID-19 with the rise of anti-Asian racism, including hate crimes and the defamatory use of terms such as the “Chinese Virus,” pandemics often incite a culture of fear, with societies turning towards the habit of “othering,” accepting stigma and stereotypes at hand. Anthropology highlights these xenophobic actions and points toward change in societal structures and norms by highlighting the power in diversity of culture.  

Whether we are facing a global pandemic, coping with feelings of loneliness, or simply cooking a meal,  anthropologists’ work reminds us of the common humanity we all share. It spurs us to look beyond ourselves, embrace our cultures, and connect with other communities and individuals, bridging the gap especially during tumultuous times.  

For more history and research on anthropology, take a look at these titles from SAGE Publishing, Social Science Space’s parent: 

“How to Respond in a Pandemic” 

“The SAGE Handbook of Social Anthropology” 

“The SAGE Handbook of Cultural Anthropology” Coming April 2021 

Joy Wada is the corporate communications intern at SAGE Publishing where she creates content for social media channels and blog sites. She currently studies communication and business at the University of Southern California. When she isn’t working, she may be spotted skateboarding around campus, Yelping a new restaurant, or baking on her quest to find the perfect chocolate chip cookie recipe (if you ask nicely, she will share).

View all posts by Joy Wada

Related Articles

Scientists Should Keep in Mind It’s Called the ‘Marketplace of Ideas’ for a Reason
Communication
December 29, 2025

Scientists Should Keep in Mind It’s Called the ‘Marketplace of Ideas’ for a Reason

Read Now
Mutually Assured Distrust and the Gyrations of Trump’s Science Policy
Higher Education Reform
December 17, 2025

Mutually Assured Distrust and the Gyrations of Trump’s Science Policy

Read Now
An AI Authorship Protocol Aims to Sharpen a Sometimes-Fuzzy Line
Artificial Intelligence
December 10, 2025

An AI Authorship Protocol Aims to Sharpen a Sometimes-Fuzzy Line

Read Now
AI Gaming of Some Online Courses Threatens Their Credibility
Innovation
November 18, 2025

AI Gaming of Some Online Courses Threatens Their Credibility

Read Now
New Guide Recognizes the Value of Good Curation

New Guide Recognizes the Value of Good Curation

Media algorithms and artificial intelligence are pretty good at feeding us content we want (and lots of it), but not necessarily information […]

Read Now
It’s Silly to Expect AI Will Be Shorn of Human Bias

It’s Silly to Expect AI Will Be Shorn of Human Bias

In July, the United States government made it clear that artificial intelligence (AI) companies wanting to do business with the White House […]

Read Now
What You Can Do As Data U.S. Taxpayers Paid For and Use Disappears

What You Can Do As Data U.S. Taxpayers Paid For and Use Disappears

People rely on data from federal agencies every day – often without realizing it. Rural residents use groundwater level data from the […]

Read Now
5 1 vote
Article Rating
Subscribe
Notify of
guest

This site uses Akismet to reduce spam. Learn how your comment data is processed.

0 Comments
Newest
Oldest Most Voted
Inline Feedbacks
View all comments