Author: Nooshin Warren, Matthew Farmer, Tianyu Gu and Caleb Warren

Nooshin Warren is an assistant professor of marketing at the Eller College of Management at the University of Arizona. Matthew G. Farmer is a doctoral student of marketing at Eller. Tianyu Gu is an assistant professor of marketing at the David Eccles School of Business, University of Utah. Caleb Warren is an associate professor of marketing at Eller.

Writing Scholarly Articles That Get Cited More Than the Competition
Business and Management INK
May 11, 2021

Writing Scholarly Articles That Get Cited More Than the Competition

Read Now
[mailpoet_form id="1"]