Social Science Space

U.S. government-funded research that on its face looked only at fame, names and gender turned out to be pioneering work into implicit bias. This year a Golden Goose Award went to three researchers who developed the concept of implicit bias and then made a huge impact on popular culture by giving the world a test to measure it.

“The brain is an association-seeking machine,” Harvard social psychologist Mahzarin R. Banaji tells interviewer David Edmonds in this Social Science Bites podcast. “It puts things together that repeatedly get paired in our experience. Implicit bias is just another word for capturing what those are when they concern social groups.