Kirk Wakefield

Kirk Wakefield (photographed) is the Edwin W. Streetman Professor of Retail Marketing and executive director of Sports Sponsorship & Sales at Baylor's Hankamer School of Business. Priya Raghubir is the Dean Abraham L. Gitlow Professor of Business and a professor of marketing at the New York University Stern School of Business. J. Jeff Inman is the Albert Wesley Frey Professor of Marketing and Associate Dean of Research and Faculty at the Katz Graduate School of Business at the University of Pittsburgh.

Latest
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Infrastructure 
Human-Centered AI: Carnegie Mellon University Heads New NSF-Funded Institute For Societal Decision Making
4 days ago
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Announcements 
New Georgetown, Knight Foundation Institute Aims to Translate Technology Research Into Policy
4 days ago
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News 
Worker Fragility Focus of UCL Collaborative Social Science Domain’s Annual Debate
4 days ago
189
Robot finger and human finger pointed toward each other.
Ethics 
How Artificial Intelligence Is Transforming Psychotherapy
5 days ago
333
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Event 
Watch the Webinar: What Should Impact Assessment Look Like for Social Science?
5 days ago
320
10-year impact awards graphic
Announcements 
Paper on Understanding Individual Differences In Executive Functions Proves Hugely Popular
6 days ago
340
Event 
Howard’s Leslie T. Fenwick to Deliver 2023 Brown Lecture in Education Research
1 week ago
380
10-year impact awards graphic
Announcements 
A Viral Paper on Determining What Makes Online Content Viral
1 week ago
408
10-year impact awards graphic
Announcements 
Honoring a Prescient Look Corporate Social Responsibility
1 week ago
447
Bookshelf 
Attacking Wicked Problems with Hip-Hop: An Interview with Walter Greason
1 week ago
506
NSF logo
Announcements 
NSF Reaching Out to High Schoolers Interested in Social, Behavioral Science
2 weeks ago
335