John Creswell on the Value of the Qualitative Approach
The the Textbook & Academic Authors Association has awarded the fourth edition of “Qualitative Inquiry and Research Design” its longevity award. In recognition of that, we talk with John Creswell, who has been behind the beloved book since its debut in the 1990s.
Heidi Neck on Entrepreneurship in Teaching Future Entrepreneurs
How do you teach someone to be entrepreneurial? That’s the challenge presented to Heidi Neck, the Jeffry A. Timmons Professor of Entrepreneurial Studies at Babson College and director of the Babson Entrepreneur Experience Lab, every day. We asked her some questions in the wake of her new textbook on those issues won an award.
Patricia Goodson on the POWER of Better Academic Writing
A combination of influences — practice, classroom and POWER — has made Patricia Goodson’s book ‘Becoming an Academic Writer: 50 Exercises for Paced, Productive, and Powerful Writing’ a winner for many academics around the world, and now the Textbook & Academic Authors Association has awarded Goodson’s book with one of its 2018 Textbook Excellence Awards. We talk to the author about writing, both her own and perhaps yours!