
Sales Promotions and Restrictions: Customers Want the Bad News First
Sales promotions usually list the discount before the restriction. But is this “good news then bad news” structure really the best practice?
2 months agoA space to explore, share and shape the issues facing social and behavioral scientists
Sales promotions usually list the discount before the restriction. But is this “good news then bad news” structure really the best practice?
2 months agoSince it appeared in the Journal of Service Research a decade ago, the paper “Customer Engagement Behavior: Theoretical Foundations and Research Directions” has ben cited in other academic papers more than 1,300 times.
2 years ago[We’re pleased to welcome Kenny Basso of IMED Business School. Kenny recently published an article in Journal of Service Research, […]
7 years agoThe online presence of corporations has become increasingly important in the digital age, not only in terms of where corporations […]
7 years agoMikolaj Piskorski: A Social Strategy: How We Profit from Social Media. Princeton, NJ: Princeton University Press, 2014. 275 pp. $29.95, […]
7 years agoWe’re pleased to welcome Dr. Gabriele Pizzi of the University of Bologna. Dr. Pizzi recently collaborated with Gian Luca Marzocchi, […]
8 years ago[We’re pleased to welcome Lena Steinhoff of the University of Paderborn in Germany. Dr. Steinhoff recently collaborated with Andreas Eggert […]
8 years agoThe customer may always be right, but research has shown that their memory can sometimes fail them when recollecting service […]
9 years agoDo you know what makes your pans non-stick or your toothpaste and hand soap fight bacteria? According to the European […]
9 years agoThe United States Bureau of Labor Statistics lists the median annual wage of waiters and waitresses to be $18,590. With […]
9 years agoBusinesses work hard to ensure that their customers walk away happy. But just how much of a good experience do […]
9 years agoWe’re so excited to congratulate Dr. Cheryl Burke Jarvis at Southern Illinois University for being awarded the Journal of Service Research’s […]
10 years ago